Tag Archives: legal marketing

Free Webinar: Lead Generation Strategies for Attorneys

Do you struggle to find quality leads? Does it seem equally hard to convert your prospects into paid
clients? Then you’ll benefit from our free webinar, Lead Generation Strategies for Attorneys. In this
fast-paced, dynamic presentation with law firm marketing expert and best-selling author Stephen
Fairley, you’ll discover top tactics used by first-rate lawyers across the country who consistently
generate more quality leads than their competitors.

Sign up for Lead Generation Strategies for Attorneys and learn how to:

  • Attract more qualified prospects immediately.
  • Implement cutting edge legal marketing strategies to build your practice.
  • Reduce your Cost Per Client Acquisition (CPCA).
  • Increase referrals from current and former clients.

In addition, you’ll learn the secrets of Direct Response Marketing and hear about the case study of a
small law firm that doubled their leads in 90 days!

This webinar is ideal for:

  • Solo practitioners and principal attorneys at small law firms.
  • Marketing professionals at small law firms.

Meet Your Presenter
Stephen Fairley is the CEO of The Rainmaker Institute, the nation’s largest law firm marketing company
specializing in lead conversion for small law firms and solo practitioners. Over 7,000 attorneys
nationwide have benefited from learning and implementing the proven marketing and lead conversion
strategies taught by The Rainmaker Institute. In addition, Stephen is a nationally recognized law firm
marketing expert and international best-selling author.

Meet the Organizer
Nolo is passionate about making the law accessible to everyone. Since 1971, our high-quality books,
software, legal forms, and online lawyer directory have helped millions of people find answers to their
everyday legal and business questions. Nolo’s online lawyer directory is a unique tool for attorneys to
demonstrate their expertise online and grow their business. To learn more about being listed in Nolo’s
Lawyer Directory, visit Nolo.com.

Webinar Details
When: March 30, 2011, 11:00 AM to 12:00 PM (Pacific Standard Time)
Where: Via computer and/or phone
Cost: Free

Register now!

There will be a 10-minute question and answer opportunity at the end of the webinar.
Please note that CLE credit is not available for this webinar.

Free Legal Marketing Webinar: Social Media for Lawyers

Are you curious about applying social media to your professional life? Confused about how it’s supposed to earn you more money as an attorney? Then it’s time to learn how to use social media successfully within your legal profession.

Sign up for Social Media for Lawyers and you’ll learn:

• How social networking applies to legal professionals
• Strategies for participating on social media, especially Facebook, LinkedIn, and Twitter
• Which tools will maximize professional benefits
• Best practices for legal professionals

Who will benefit:
• Solo practitioner attorneys
• Principal attorneys at small law firms
• Marketing professionals at small law firms

Meet Your Instructor:
Tim Stanley is a computer programmer, lawyer, and CEO of Justia. Prior to starting Justia, Mr. Stanley co-founded FindLaw and served as FindLaw’s CEO and Chairman. He is a member of the State Bar of California, the American Association for Justice, American Bar Association, American Civil Liberties Union, Computer Professionals for Social Responsibility, and the Electronic Frontier Foundation.

Meet the Organizer:
Nolo is passionate about making the law accessible to everyone. Since 1971, our high-quality books, software, legal forms, and online lawyer directory have helped millions of people find answers to their everyday legal and business questions. Nolo’s online lawyer directory is a unique tool for attorneys at small firms to demonstrate their expertise online. To learn more about being listed in Nolo’s lawyer directory, visit Nolo.com.

Webinar Details:
When: February 17th, from 10:30 AM to 11:30 AM (Pacific Standard Time)
Where: On your computer and/or phone
Cost: Free

Free Legal Marketing Webinar: Creating a Niche Practice

Do you find it hard to stand out from all the other attorneys? Do you feel like your firm’s marketing efforts do not pay off? Then it’s time to create a niche for your practice.

Sign up for Creating a Niche Practice and you’ll learn how to:

• Choose a niche that’s unique and specialized
• Determine demand for your niche
• Transition your career to a niche practice
• Market your niche to make your firm memorable

Who Will Benefit:
• Solo practitioner attorneys
• Principal attorneys at small law firms
• Marketing professionals at small law firms
• Law students considering building their own practice

Meet Your Instructor:
Carolyn Elefant is one of the leading authorities on legal marketing for solo practitioners. She is the author of “Solo by Choice, How to Be the Lawyer You Always Wanted to Be” and maintains a successful blog at MyShingle.com. Ms. Elefant started her own law firm in 1993, and practices out of Washington, D.C. Her focus is energy, including marine renewables, and federal eminent domain cases.

Webinar Details:
When: January 19th, from 10:00AM to 11:00AM (Pacific Standard Time)
Where: On your computer and/or phone
Cost: Free