Welcome to Privacy Matters, a Nolo blog devoted to information privacy and data security issues as they relate to small businesses and consumers. Information privacy covers the rules that apply to the gathering and handling of “personal information” — in other words information that can be traced to a particular individual, like geolocation information, credit information, or health records.
Privacy law varies by industry, state, country, transaction and customer and is complicated. Through blog posts and an ongoing series of Nolo primer articles, I hope to provide general, useful information about fundamental privacy principles and best practices that Internet, technology and bricks and mortar businesses need to be aware of, as this area of law can be a field of landmines for the unknowing.
Class action lawsuits and Federal Trade Commission enforcement actions against tech titans like Facebook and Google, and high-profile data breaches jeopardizing that private data of millions of individuals and tarnishing the reputations of scores of companies like Sony, Heartland Payments Systems and RSA Security — have thrust privacy onto the front pages. It’s important for small business owners to recognize that the same rules that have gotten large companies into trouble apply to small businesses as well. When it comes to privacy, an once of prevention is, in fact, worth a pound of cure.